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Unpacking the All-New 2024 Ford Maverick on Everyman Driver

Today, we’re diving into the all-new 2024 Ford Maverick, a compact pickup that’s making waves in the truck world. If you’re in the market for a versatile, efficient, and budget-friendly truck, you might want to stick around for this one!

From the Maverick’s Roots to the 2024 Update

Last year’s Ford Maverick targeted light-duty and first-time pickup buyers, and it was an immediate hit. This unibody compact truck outsells its larger sibling, the Ford Ranger, thanks to its perfect size for consumers who need light truck capability without the bulk.

Why the Maverick Stands Out

The Maverick stands out because it doesn’t drive like a traditional truck. Built on the same platform as the Ford Bronco Sport and Ford Escape, the Maverick feels more like a crossover SUV with a truck bed. Every Maverick comes as a four-door crew cab with seating for five and offers plenty of in-cabin storage options.

Engine Choices and Performance

You have a choice between a 250-horsepower 2.0-liter four-cylinder engine or a fuel-efficient 190-horsepower hybrid powertrain. The hybrid, rated at 37 mpg combined, is a standout for fuel economy. Front-wheel drive is standard, with all-wheel drive available for the non-hybrid model. For those who love off-roading, there are two off-road packages, including the Tremor, introduced last year.

Utility and Versatility

The Maverick may be small, but it’s mighty when it comes to capability. Its 4.5-foot bed is perfect for home improvement projects and garden supplies. The low ride height makes loading and unloading a breeze. It can handle up to 1,500 pounds of cargo and tow up to 4,000 pounds when properly equipped. Plus, the bed comes with a range of accessories, tie-down cleats, and power outlets to enhance its versatility.

Pricing and Trims

The 2024 Ford Maverick offers five trim levels: XL, XLT, XLT Advanced, Lariat, and Lariat Advanced. Here’s a quick rundown:

  • XL: Starts at $24,995, includes basic features like an 8-inch touchscreen, Apple CarPlay, Android Auto, and safety features like pre-collision assist.
  • XLT: Starts at $27,910, adds in-bed storage, power side mirrors, and upgraded cloth seats. We recommend adding the FX4 Off-Road package for enhanced capability.
  • XLT Advanced: Priced at $30,130, comes with an advanced four-wheel drive system, requiring the Tremor package.
  • Lariat: Starts at $35,730, includes premium features like 18-inch wheels, LED headlights, and leather-trimmed seats.
  • Lariat Advanced: Priced at $36,450, also requires the Tremor package for advanced off-road capability.

Fuel Economy

The Maverick is a winner in fuel economy too. The 2.0-liter engine earns 23 mpg city and 30 mpg highway, while the hybrid model shines with 40/33 mpg city/highway. These numbers beat out rivals like the Hyundai Santa Cruz, Nissan Frontier, and Ford Ranger.

Interior Comfort and Features

Inside, the Maverick offers a comfortable and practical cabin. The XL model might feel a bit basic, but higher trims feature better materials, design, and storage solutions. The rear seats provide decent room, although a bit tight for three adults. The Maverick feels more like an SUV, making it great for long trips and daily commutes.

Infotainment and Connectivity

All Mavericks come with an 8-inch touchscreen, Apple CarPlay, Android Auto, and a six-speaker audio system. Higher trims offer more, including a premium Bang & Olufsen audio system and Ford’s Sync3 infotainment with an 8-inch capacitive touchscreen.

Safety Ratings and Features

The 2024 Ford Maverick has earned a four-star overall crash rating from the NHTSA and a top Good rating from the IIHS. Standard safety features include pre-collision assist, pedestrian detection, and forward-collision warning. Optional features in the Ford Co-Pilot360 suite include blind-spot warning, rear cross-traffic alert, and lane-keeping assist.

Maverick vs. the Competition

The Maverick is a unique blend of crossover, pickup, and compact hybrid. Its closest competitor is the Hyundai Santa Cruz, which offers similar dynamics but lacks the Maverick’s hybrid option and costs more. Traditional pickups like the Nissan Frontier and Ford Ranger offer more capability but at a higher price and with less comfort.

To Sum Up

The 2024 Ford Maverick is a game-changer. With its low starting price, excellent fuel economy, car-like ride, and impressive utility, it’s perfect for city dwellers or first-time buyers looking for a light pickup truck. If you need a practical, versatile, and budget-friendly truck, the Maverick should be at the top of your list.

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